FOURTITUDE
Four Ordinary Men
One Extraordinary Challenge
It started as an idea, as a spark of adventure, an aspiration. But with each conversation, each plan, and each training session, our vision took shape proving that even the biggest adventures start with a simple idea.
Follow along with us - mile by mile, wave by wave and be part of our most incredible journey.
Let’s make history together!
World's Toughest Row 2026
Fortitude, noun: the strength of mind that enables a person to encounter danger, bear pain and face adversity with courage.
Fourtitude, noun: the unbreakable camaraderie of four ordinary men resolutely determined to achieve their goal.
FOURTITUDE
In an awe-inspiring tale of perseverance, grit, and camaraderie, four ordinary men have come together to take on one of the world’s most daunting challenges: rowing across the Atlantic Ocean. Covering over 3,000 miles of open sea, the team will be entirely self-sufficient, facing everything from physical exhaustion to unpredictable weather and isolation. This incredible feat will test their limits, but it’s also a demonstration of what can be achieved when everyday people push themselves to accomplish something extraordinary.
Get in touch: info@fourtitude.uk
THE ROWERS
These four men are not professional athletes or adventurers, but they will be dedicating themselves to the challenge with intense training and preparation.
THE BOAT
'NANCY'
The team will be rowing a Rannoch RX45. Based on its classic predecessor it is a longer, sleeker, faster and lighter carbon fibre version. The RX45 is set up to cater for 3 tall rowers all rowing at the same time. The front cabin has more leg room, and the aft cabin has more volume than the classic R45.
With its thinner, longer and flatter bottom sections, the RX45 will surf waves better than any other four person boat in the world.
THE CHALLENGE
The journey from La Gomera in the Canary Islands to Antigua spans over 3,000 miles of unpredictable ocean.
The team will face:
Sleep Deprivation: They will row in shifts, often on just 1 - 2 hours sleep at a time.
Isolation: With no support boat, the team is entirely on their own for the duration of the journey.
Physical and Mental Fatigue: Rowing for 12 - 14 hours a day, the team will face immense strain on their bodies and minds.
Wildlife: Encounters with dolphins, gulls, whales and even the occasional shark.
This challenge is about teamwork, perseverance and achieving something few ever attempt.
THE SOCIALS
MOTOR NEURONE DISEASE
Motor neurone disease (MND) affects the nerves known as motor neurones. These nerves tell your muscles what to do and are found in the brain and spinal cord. An MND diagnosis is truly devastating. It robs people of their independence, their ability to move, speak and ultimately breathe. And it impacts on their families and friends too. Many MND carers dedicate more than 100 hours to caring a week – with little or no financial support.
Through their journey, Fourtitude hope to raise £250,000 for MND. Your support for this challenge will help fund important research, improve care, provide support for people with MND, their families and carers – this will be your impact.
www.justgiving.com/page/fourtituderowers
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Sponsorship Opportunties
We’ve crafted a range of exclusive sponsorship packages designed to offer maximum brand exposure, unique engagement opportunities, and impactful storytelling. Whether you're looking for top-tier visibility with our Gold Package, premium access with our Silver Package, or valuable brand integration with our Bronze Package, we have the perfect fit for your company.
Gold Package - Unmatched visibility and premium exposure throughout our epic row. Ideal for brands seeking maximum impact and high-profile recognition.
Silver Package - Significant exposure and engagement opportunities at key touchpoints during the race. Perfect for brands looking for an impactful yet cost-effective partnership.
Bronze Package - A value-driven package providing excellent brand visibility with solid integration into our adventure. Great for companies looking to support the journey while still gaining key brand recognition.
Contact:
Info@fourtitude.uk
